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SEO vs Public Relations

There was a thread on UKBF recently asking for recommendations on PR companies. Someone suggested the money would be better spent on SEO – a debate ensued over what was best, PR or SEO. Read more »

Monetizing Twitter and Dealing with the Noise

Over the years I’ve ended up on so many mailing lists and newsletters, most of which just get deleted as soon as they hit my inbox. At some point I really should go through the unsubscribe options. Read more »

Better off on Benefits?

We interviewed someone the other day for a role as an office junior. The interview went well and we discussed the silliness of the “no experience” situation – you’ve got no experience so you can’t get a job, you’ve can’t get a job so you can’t get any experience. Read more »

Warning – This Blog Post May Radically Alter Your Business

We’ve got some huge positive changes happening at KashFlow – and it’s all because I was asked one question. Read more »

Distrust Recommendations from Social Networkers

If you’re looking for a new supplier, whether it’s an accountant, a designer or anything else then by far the best route is to ask others you know in business who they’d recommend. Read more »

Are You a Business Card Purist?

Business cards seem to be getting flashier and flashier. I’m seeing more and more cards that are covered in marketing messages, calls to action and sales pitches.

Your business card is NOT a sales brochure so don’t treat it like one. Read more »

Is Data Safer on Your Computer Than on the Web?

We offer a free trial of our online accounting software and we tend to follow up those who don’t go ahead to become paying subscribers to find out why they chose not to go ahead.

Typically we’re told that they love the software, it’s by far the easiest to use and easiest to understand application they’ve ever tried for managing their accounts for their small company or sole-trader business. But they just don’t like the idea of their data being held on the web. Read more »

The Small Things That Make a Big Difference

Last month I had a problem with my Sony Vaio laptop. The touchpad was knackered and needed replacing. A couple of emails back and forth with Sony Support and they arranged to pick it up, repair it and deliver it back to me. When I opened the package at first I thought they’d given me a new laptop – it looked brand new. The screen and chassis was spotlessly clean. A little note fluttered out saying that whilst  they had my laptop  they took the opportunity to give it a thorough clean. Read more »

It’s over, Vodafone. I’m leaving you.

Dear Vodafone,

It’s been 5 years now since we first got together. I said back in 2006 that I love you and that I would never look at another mobile phone provider but things have changed since then.

You’ve changed since then. Read more »

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