Tag: small business (page 2 of 4)

Stay Small, Earn a Wage but Nothing More

So we’re a couple of weeks away from the latest change to the VAT rate. For businesses like mine that sell mainly to other VAT registered businesses it’s not too big a deal. Read more »

Now that you’re an Entrepreneur…

So you’ve decided to start a business, you are now officially an entrepreneur.

There are a few things you need to do straight away… Read more »

People Management – Don’t Do as You Would be Done by

Here’s a thought provoking question I got asked the other day:

Would you like to manage people in the same way you’d like to be managed?

Read more »

A simple yet effective way to get free PR for your startup

When you’re starting a new business, every penny counts. So I thought I’d share a lesson I’ve learnt on how you can get free PR for your business.

Engaging a PR firm can be expensive, doing it yourself can be time consuming and frustrating. Read more »

Four things You Probably Don’t Know About Twitter

Here are four things I found out about Twitter that aren’t immediately obvious, so hopefully they may be of use to you too. Read more »

What’s your viral coefficient?

I attended a shareholders meeting last night for a small start-up.

The marketing manager mentioned their “viral coefficient”.

I had to raise my hand and ask what a viral coefficient actually is. The embarrassment was only slightly lessened when the majority of other people in the room confessed they’d never heard of it either. Read more »

SEO is no substitute for a marketing plan

After the Global Entrepreneurship Week launch event last Monday I went along to the IoD for the final of The Pitch. Think Dragons Den without the TV cameras. Read more »

Figuring out what your company is all about

One of the blogs I read quite often is JoelOnSoftware by Joel Spolsky.

Joel and his blog are a bit of a legend in the software startup space and is a must-read for anyone building a software business. Read more »

It’s not who you know, it’s who who you know knows

>With all the hype surrounding Twitter at the moment, it’s easy for people  to overlook some of the other very useful sites out there. Especially if you’re new to business and/or social networking. Read more »

SEO vs Public Relations

There was a thread on UKBF recently asking for recommendations on PR companies. Someone suggested the money would be better spent on SEO – a debate ensued over what was best, PR or SEO. Read more »

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